For those unaware, a lead is a fancy way of saying a potential customer.  Most customers aren’t ready to buy right away. They need a bit...

The average adult makes between 33,000 and 35,000 decisions every day. What to wear, what to eat, what to say, how to say it. What if you...

We believe that business is all about getting money in. The more quality customers you have, the better you will do. The problem is that...

How do you get people to do what you want? What’s the first thing you think of? Persuasion, bribery, blackmail? These all work. Unethical...

We would like to start with an apology. Earlier this month we told you exactly what to do to increase your traffic by 500% with your...

In marketing, new terms pop up all the time. Most of it is unnecessary, and we want to simplify your life. So first things first, let’s...

Welcome We need to start with a public service announcement.  When we talk about offers, we are not talking about discounts. It’s a race...

In last week's spooky-themed blog, we told you how to write a killer Call To Action. If  you missed it, you can read it here. Today we’re...

Read to the end of this blog to become a millionaire. Not really. We wish we could make this come true. Talk about a great motivator...

A lot has changed in the business world over the last few decades. Businesses used to be judged on their customer service, location and...

We’ve spent the last few blogs giving you the best tips for writing, how to keep your business from dying and much more. This week, we’re...

The world has changed a lot in the last 20 years.   1 million people used Facebook, Myspace didn’t even exist, if you wanted to speak to...

Welcome to the final instalment of our expert writing series.  If you’ve missed the first two blogs where we tell you how to make your...

Last week we told you how to reel your reader in, and how to keep them hooked on your writing. If you haven’t checked it out, it’s here:...

Being a good writer is a criminally underrated talent in the business world. It attracts more clients, it shows people that you are a...

Allow me to paint a picture. You have just started your own business and spend every day trying to land a client. You send hundreds of...

Todays blog is going to start with a quiz. We will name 5 niches, and you name the first company you think of? Simple enough. Let’s...

There’s a bit of a phenomena going around at the moment. We’re not sure people have really noticed it, but once you do it’s hard to...

What do you think of when you read this statement? “Money can’t buy happiness” Agree? Disagree? Do you feel insulted I even asked? ...

I want to tell you a story about a man, some coffee beans, and a failed business. We promise we haven’t gone crazy, and we promise we’re...